| Welcome to the World of Marketing/DECA! |
CONGRATULATIONS!
New 2013-14 DECA Officers:
Brooke Reynolds, President
Kaitlee Hess, Vice President
Justas Miles, Secretary
Abby Taylor, Treasurer
Mackenzie Cullifer, Fundraiser Coordinator
Abbey Price, Historian/Reporter
Brianna Hunt, WebMaster
Brittany Kroner, Public Relations Coordinator
Logan Smith, Newsletter Editor |
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GRADES 11-12*1-3 credits*all year* Prerequisite: Successful completion of Marketing I. Recommendation: Advanced computer skills.
This is a culminating course for juniors/seniors who are career-focused in marketing, business, sales and technical services, travel tourism, recreational marketing, business management and small business/entrepreneurship, and fashion merchandising. Students demonstrate the ability to use content and apply knowledge to real-world situations in a career major. This course also introduces students to the rewards and risks of owning or operating a business enterprise. Emphasis is placed on the mastery of skills needed to plan, organize, manage, and finance a small business. In addition, they will also demonstrate the ability to write, speak, apply knowledge, problem-solve, and use life skills such as time management, planning, follow through, and organization. Students work under the guidance of a teacher facilitator in collaboration with community members, business representatives, and other school-based personnel. Work-based learning strategies appropriate for this course include job shadowing, paid/unpaid internships, school-based enterprises, field trips, and/or cooperative education. Students will obtain hands-on training by operating the school store. Students enrolled in Advanced Marketing may opt to enroll for additional credit if they have a coordinator approved training station.
• 1 credit earned for classroom instruction.
• 2 credits earned for classroom instruction AND working 10-19 hours per week.
• 3 credits earned for classroom instruction AND working 20 or more hours per week.
Link to Advanced Marketing |
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School Store Management
Instructor Approval REQUIRED! Independent Study by Arrangement
Advanced Marketing II continues where students finish in Advanced Marketing with emphasis on market research, planning and problem-solving. Much of the work completed in Advanced Marketing II will further develop student understanding in distribution, financing, marketing-information management, and product service management. All marketing students are in charge of operating the MATC Cornerstone School Store on a rotation basis throughout the year. It is strongly encouraged that students in Advanced Marketing II participate in the work cooperative education program, although it is just an option; however, it does provide an opportunity to apply marketing skills in the workplace.
Link to Advanced Marketing II |
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In this semester course, students will gain knowledge in the advertising and promotional components of the promotional mix. Promotion and Advertising is key to persuasive communication. Companies use promotional techniques to enhance their public image and reputation as well as educate the public about an issue or cause. This course will educate the students in the marketing mix, promotional mix, types of promotion, display features, artistic design, advertising media, elements of advertising and advertising layout. Students will have the opportunity to work with local patrons, businesses, and/or school officials in completing project work.
Link to Advertising and Promotion 1st Semester |
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Marketing Career and Technical Student Organization
Congratulations to the following students for achieving the CTSO Award for 2012-13
Katelyn Bales
Carlie Black
Rebecca Burkhart
Abbi Carter
Katie Cashel
Daniel Collier
Kallan Conger
Eryn Crawford
Cameron Davidson
Taylor Fusselman
Kaitlee Hess
Brittany Kroner
Jenna Marchant
Katie Matheis
Justas Miles
Kyle Oberkrom
Brooke Reynolds
Elaina Sells
Mikaela Spires
Tanner Stitzer
Reghan Stuart
Anna Wilcox
Ronald Williams
Link to DECA |
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FIDM located in California, offers a variety of career oriented majors linked to the field of Marketing!
Merchandise Marketing
Merchandise Product Development
Beauty Industry Merch Marketing
apparel Manufacturing Management
International Manufact & Product Dev
Business Management
Visit http://fidm.edu/ or call 800.624.1200 for more information (summer camps offered!)
Take the career quiz @ http://fidm.edu/academics/career-quiz/
Link to Fashion Institute of Design and Merchandising |
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Students will gain insight towards the changing career opportunitites in hospitality, travel and tourism--tourism is one of the top leading industries; hospitality prepares students to work in the catering and accommodation industries: from hotels and restaurants to leisure centers and hospitals. Tourism courses enable you to work in hotels, restaurants, travel companies as a tour operator or travel agent, guide, rep and manager. another key component of this course may include (but not required) student travel through DECA an Association of Marketing Students) as well as summer travel abroad to a destination determined by the group leader--a variety of locations will be scheduled as an opportunity for students with summer international travel scheduled every two years. As students discuss and/or participate in travel experience, they will gain a multitude of knowledge from other cultures--an irreplaceable way to learn!
Link to Hospitality, Travel & Tourism 2nd Semester |
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Missouri's marketing and cooperative education students attain the skills necessary to succeed in today's global industry through our unique co-curricular philosophy that closely integrates classroom instruction, DECA and work-based experiences. The marketing curriculum provides the framework for a future entrepreneur, retailer, event planner, sales professional as well as a banker, physician, or lawyer. The skills gained in this curriculum will fit any career. Work based learning strategies appropriate and approved for this course include job shadowing, paid/unpaid internships, school-based enterprises, field trips, and/or cooperative education. Students will receive hands-on work experience by operating the school store and a variety of equipment. Work based learning opportunities such as school based enterprises, job shadowing and internships provide venues for students to make connections between classroom concepts and the real world. Those who elect to participate in a marketing internship must be employed in a marketing-related position so they may apply the principles learned through the program. This provides excellent insight into the educational requirements, cultural aspects, and skill level of specific marketing, management and entrepreneurship career paths. Student enrolled in Marketing I may opt to enroll for additional credit:
• 1 credit earned for classroom instruction.
• 2 credits earned for classroom instruction AND working 10-19 hours per week.
• 3 credits earned for classroom instruction AND working 20 or more hours per week.
Link to Marketing |
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To receive a Certificate of Completion, the student will successfully demonstrate positive behavior, appropriate work skills and attitudes, and knowledge/skills of the technical program (Student will receive Certificate of Completion and Portfolio as well as be invited to participate in the Awards Ceremony (first Thursday of May).
80% Mastery of Competencies
Graduate of Home High School
Complete all required semesters of the technical program; removal from the program or failure of any one semester in the technical program will disqualify students from Completer status;
2.0 Grade Point Average in the technical program
90% Attendance (less than 16 days per year for two-year program; school functions/field trip does not count against student)
(4 Tardies = 1 absence)
Resume on file
Link to Marketing Completer Requirements |
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Requirements:
All components required of the MATC Student Completer Criteria must first be met; then, in order to achieve the distinction status, the marketing requirements are:
90% Mastery of Competencies
A/A- Grade Average
95% Attendance (less than 16 days for a two year program; school function or field trip does not count against student)
Few or no tardies
Attend district and state competition
90% on DECA Points Sheet (both Semesters)
Pass TSA (62% Retail Trades; 65% MBA Research--Marketing)
Good Citizenship
Hold DECA Officer Title and/or Student of the Month Honor and/or attend International Career Development Conference (highest competition level)
Full Two-Year Coursework Completed
Completed the CTSO Award Form for MATC
Link to Marketing Completer with Distinction |
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If you are interested in obtaining these credit hours for your part-time employment, you MUST come by my classroom during one of the days set for registration to pick up forms for required signatures and returned to me on or before the first day of school!
1 Credit Hour for up to 10 hours per week
2 Credit Hours for 20+ hours per week
Link to Marketing Work Co-Op |
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The MATC Cornerstone School Store is run by the Marketing Classes and Mrs. Stuart. There are no vending machines in the building, therefore, when the three-hour block courses at the tech center take their 10-minute break, they can stop by our store to grab a snack. The Marketing classes benefit by getting the skills and knowledge of working with the public and utilizing equipment.
Link to MATC Cornerstone School Store |
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Understanding and managing personal finances are key to one’s future financial success. This summer course is based on the Missouri Personal Finance Competencies and presents essential knowledge and skills to make informed decisions about real-world financial issues. Students will learn how choices influence occupational options and future earning potential. Students will also learn to apply decision-making skills to evaluate career choices and set personal goals. The course content is designed to help the learner make wise spending, saving, and credit decisions and to make effective use of income to achieve personal financial success. Students are only allowed to miss three class periods during this month-long session if they want to receive 1/2 credit.
Link to Personal Finance *Summer |
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Do you like to travel? Are you ready to experience new places and a variety of cultures? Then this might be an opportunity for you!
Europe Trip 2014
Australia
Let Mrs. Stuart know if you are interested or visit www.eftours.com for more information
Link to Travel with EF Tours/Smithsonian During the Summer! |
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Moberly Area Technical Center
Mrs. Sonda Stuart
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